Hong Kong University of Science and Technology Business School Hong Kong SAR China
This course provides an in-depth understanding of how to apply design thinking principles and methodologies to the new product development (NPD) process. Students will learn the NPD process steps and concepts of design thinking including human-centred design, rapid prototyping, and creative problem solving. Through a combination of theoretical knowledge, practical case studies, and industry insights, students will develop the skills and expertise needed to lead new product development projects, navigate global business challenges, and drive sustainable growth through innovation.
Faculty: Sean Rach
Course Date & Time
Sun (April 6, 20, May 11, 25), 0900-1230; 1400-1730 (GMT+8)