Koç University Graduate School of Business (Turkey)
City:
Istanbul, Turkey
Topic & Description:
From Local to Global: Concepts, Frameworks, and Analytical Tools Necessary to Develop an Effective Global Strategy
Globalization has changed the dynamics of business irrevocably. Today’s companies must operate on a much larger scale and in an environment of global competitiveness where product development, market needs, customers’ targets must take into account multiple cultures, collaborations and regional developments. Even for companies that do not intend to “go abroad,” the entry of foreign companies into their home markets makes a better understanding of global strategy a necessity if not a requisite for survival. The goal of this course is to introduce you to concepts, frameworks, and analytical tools necessary to develop an effective global strategy. There will be case studies and a presentation by student group teams on companies visited.
Accommodation & Travel:
Accommodation & Travel Information
Contact:
Başak Yalman (byalman@ku.edu.tr)
Yasemin Soydaş (ysoydas@ku.edu.tr)
IMD hosted the third annual Global Network for Advanced Management Executive Education meeting in Switzerland on April 28-29.
Representatives from 14 network schools discussed new potential initiatives, including a new platform for online education and possible offerings for companies and organizations, including courses on working across cultures and improving international communication skills.
The group also reviewed the Certificate of Excellence in Global Business, the first certification offered by the Global Network, and plans to further expand offerings for that program. For the certificate, participants select 15 days of programming from more than 200 course offerings at 19 network schools and complete a capstone project during a two-year period.
The representatives plan to continue to meet virtually for the remainder of the year and will convene again in person in 2017.